Clever Girls Collective and Federated Media are proud to announce an exclusive partnership designed to help connect brand advertisers with the Clever Girls’ community. See news coverage here:
- MEDIAWEEK: Federated, CleverGirls Ink Pact
- MediaPost: FM Expands Blogger Network with CleverGirls Deal
The partnership is wide ranging. First, FM and Clever Girls will produce a jointly owned community site for the Clever Girls Collective. The site will highlight great content from the community, provide sponsorship and advertising opportunities for brand advertisers, and provide a place for Clever Girls members and their communities to gather.
Second, FM and Clever Girls will create a new media program that will provide advertising revenue opportunities for members of the Clever Girls community. Going beyond standard display ads, FM and Clever Girls are also working on ways to engage with brands and PR firms in innovative, authentic ways at the product level.
Glad to have you aboard, Clever Girls!!