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Author Archives: fmpcorp

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Signal April 15: 20 Years Ago, We Got Wired

Posted on April 14, 2013 by fmpcorp
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In this week’s Signal: Wired’s 20th anniversary; what viewers want from branded video; banner ads — creepy interruptions; AOL is automating everything that can be automated; Tumblr disbands Storyboard; OpenCo is headed to NYC with your help; Intel creates the … Continue reading →

Posted in FM Blog, Signal | Leave a reply

Signal April 8: Media’s a Trip, Man

Posted on April 7, 2013 by fmpcorp
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In today’s Signal: ‘Intelligent Content’— machines over publishers; find the programmer in you; policing display advertising fraud; autoplay equals auto-annoyance; automated ad buying myths; data’s effect on storytelling; Facebook’s HOME is missing the comforts; the FBI’s ‘top priority’ is wiretapping … Continue reading →

Posted in FM Blog, Signal | 1 Reply

Signal April Fools Edition: Twitter’s No Joke

Posted on March 31, 2013 by fmpcorp
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In today’s Signal: Dick Costolo on building the global town square; Facebook introduces FBX-targeted ads in News Feed; ad model suggestions that might end the cookie-blocking privacy debate; brands dabbling in the VC space; “Borrowed Interest” as a popular ad … Continue reading →

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Signal 3.24.13: Fraud and the Internet Minute

Posted on March 24, 2013 by fmpcorp
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In this week’s Signal: An Internet minute is nothing like a New York minute; ghost sites — inside the new breed of cheats; the reality of shifting ad dollars from TV to Web video; experiments with paid content reached a turning … Continue reading →

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Signal March 18: What Facebook Knows, Google’s Glass, The Death of a Reader

Posted on March 17, 2013 by fmpcorp
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In this week’s Signal: The FTC makes a rule update important to digital advertisers; Google Glass — on your face and in your face?; Digg picks up where Google left users hanging; marketing meets tech at SXSW; Facebook as a … Continue reading →

Posted in FM Blog, Signal | Leave a reply

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